Simple Organic
Founded in Florianópolis, Simple Organic brings Brazilian beauty into a restrained visual language. Its range moves between formulated serums and single-ingredient oils, with rosehip offering a direct introduction.
Get to know Simple Organic.
Patrícia Lima launched Simple Organic in Florianópolis in 2017, with an early connection to São Paulo Fashion Week. That link to fashion is visible in its spare bottles and graphic identity, but the range extends into everyday skincare. Different products make different formulation choices: a serum can combine several actives, while the rosehip oil keeps a single ingredient on the label. This contrast gives the brand a useful point of entry. The oil is an emollient to apply in small amounts, and its role is easiest to understand through the ingredient and texture rather than broad claims attached to the word clean.
Read the official history ↗︎- Country of origin
- Florianópolis · Brazil ↗︎
- History
- 2017
- Founder / documented history
- Patrícia Lima
- Current owner
- Simple Organic states that it has been part of Hypera Pharma since 2020. This relationship does not describe a complete shareholder register. Company information ↗︎
- Product world
- Skincare ↗︎
Discover the Simple Organic selection.
A few pieces tell the story in their own way, through a shape, a material or a familiar gesture.
A closer look.
What catches our eye.
A single-ingredient oil is useful when you want to know exactly what gives a product its texture. It still has its own storage and application requirements.
Where does Simple Organic come from?
Simple Organic is a brand of Brazil origin. This describes where the brand began; individual products may be made elsewhere.
Discover more brands from Brazil →Where can I buy Simple Organic?
Where to find Simple Organic.
Official website ↗︎Delivery and store links checked 2026-10-23. Check the official site for subsequent changes.
Sources & image credits
Editorial product selection, not a bestseller ranking.
Editorial reviewed 2026-10-23. Design perspectives express the Selezio editorial view.
Official Simple Organic imagery