Naoki Matcha
Naoki Matcha connects a Singapore-founded tea business with producers across Japan. Its focus is practical and approachable: choosing a regional blend and learning how to whisk it into tea or a latte.
Naoki Matcha: origin & history.
Chiam Sing Chuen and Samuel Loo founded Naoki Matcha in 2015 as international interest in matcha was accelerating. Rather than treating all green powders as interchangeable, the business developed relationships with tea estates, processing facilities and blenders in Japan. Its early online sales grew into separate storefronts serving the United States and Asia. Superior Blend, sourced from Uji in Kyoto, expresses that introductory role: a mellow matcha presented for both tea and milk-based preparations, alongside more region-specific blends.
Read the official history ↗︎- Country of origin
- Singapore · Singapore ↗︎
- History
- 2015
- Founder / documented history
- Chiam Sing Chuen & Samuel Loo
- Product world
- Rituals to sip ↗︎
Discover the Naoki Matcha selection.
A few pieces tell the story in their own way, through a shape, a material or a familiar gesture.
A closer look.
What catches our eye.
Naoki makes preparation part of the product, with recipes and regional distinctions that help a newcomer choose. The word ceremonial is the seller's description, not a regulated quality grade; origin, ingredients and intended recipe are more useful points of comparison.
Where does Naoki Matcha come from?
Naoki Matcha is a brand of Singapore origin. This describes where the brand began; individual products may be made elsewhere.
Discover more brands from Singapore →Where can I buy Naoki Matcha?
Where to find Naoki Matcha.
Official website ↗︎Delivery and store links checked 2026-10-26. Check the official site for subsequent changes.
Sources & image credits
Editorial product selection, not a bestseller ranking.
Editorial reviewed 2026-10-26. Design perspectives express the Selezio editorial view.
Official brand imagery · Naoki Matcha