Get to know AUREZZI.
Founded in 2023 by dentist Noel Abdayem with Joakim Grip and Alexander Ruckemann, AUREZZI treats oral-care objects as part of the daily ritual. Its account describes development in Switzerland and a subsequent partnership with DJ Khaled. The Swedish business ships from Sweden; the toothbrush’s Swiss manufacture is a separate product fact.
Read the official history ↗︎- Country of origin
- Sweden ↗︎
- History
- 2023
- Founder / documented history
- Noel Abdayem, Joakim Grip & Alexander Ruckemann
- Product world
- Oral care ↗︎
Discover the AUREZZI selection.
A few pieces tell the story in their own way, through a shape, a material or a familiar gesture.
A closer look.
What catches our eye.
The contrast of black bristles and a golden handle gives an ordinary hygiene tool a distinct visual identity. Firmness remains a practical choice.
Where does AUREZZI come from?
AUREZZI is a brand of Sweden origin. This describes where the brand began; individual products may be made elsewhere.
Discover more brands from Sweden →Where can I buy AUREZZI?
Where to find AUREZZI.
Official website ↗︎Delivery and store links checked 2026-10-21. Check the official site for subsequent changes.
Sources & image credits
Editorial product selection, not a bestseller ranking.
Editorial reviewed 2026-10-21. Design perspectives express the Selezio editorial view.
Official brand imagery · AUREZZI

