U Beauty
Tina Chen Craig and Katie Borghese founded U Beauty in 2019, according to its official history.
Get to know U Beauty.
Tina Chen Craig and Katie Borghese founded U Beauty in 2019, according to its history. The brand describes a wish to reduce elaborate skincare routines through formulas combining several cosmetic steps. Resurfacing Compound embodies that starting point; its SIREN Capsule Technology is the brand’s named delivery system, not a separate product or certification.
Read the official history ↗︎- Country of origin
- United States ↗︎
- History
- 2019
- Founder / documented history
- Tina Chen Craig and Katie Borghese
- Product world
- Skincare ↗︎
Discover the U Beauty selection.
A few pieces tell the story in their own way, through a shape, a material or a familiar gesture.
A closer look.
What catches our eye.
The pared-back bottle reflects the idea of using fewer steps. For an active facial treatment, the ingredient list and recommended frequency matter more than the promise of simplification alone.
Where does U Beauty come from?
U Beauty is a brand of United States origin. This describes where the brand began; individual products may be made elsewhere.
Discover more brands from United States →Where can I buy U Beauty?
Where to find U Beauty.
Official website ↗︎Delivery and store links checked 2026-10-21. Check the official site for subsequent changes.
Sources & image credits
Editorial product selection, not a bestseller ranking.
Editorial reviewed 2026-10-21. Design perspectives express the Selezio editorial view.
Official brand imagery · U Beauty